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How to Add Custom Models on Caimera

Custom models let you lock in a consistent face and look across all your Caimera images, so every lifestyle campaign, PDP, and lookbook feels on-brand.


You can use the same model for different products, poses, and backgrounds without retraining or starting from scratch each time.


You can create and add your custom models on Caimera on the Pro and Enterprise Plans.


Teams typically add custom models when they:

  • Want a signature brand/model that repeats across campaigns and catalogs for stronger storytelling.
  • Need to match a real-world model, ambassador, or house model they already use in shoots, at a fraction of production time.​
  • Are scaling content (seasonal drops, marketplaces, ads) and need fast, high-volume visuals that still look like “them,” not generic AI.
  • Must keep assets private and compliant, with models that are only visible inside their own workspace.​


You can either create a model on Caimera or upload an existing model that you have.


Use your custom models across Editorial, Flat-lay to Catalog, and video generations.


Adding an Existing Model:



Step 1: Navigate to the Editorial Images tool from the home page


Editorial Images tool on the Caimera home page


Step 2: Navigate to the 'Refine Image' page by clicking on 'View past generations'


Click ‘View past generations’

Step 3: Click on the 'Select consistent model' button.


Consistent model selection Tool

Step 4: Click on the 'Create custom model' button


Create custom model button inside the Consistent model tool


Step 5: Read the 'Adding Model Guidelines' to ensure the images you upload meet all requirements (framing, lighting, angles).


Adding Model Guidelines showing image requirements before upload

For adding a model that has consistent output, you need the following images-1 Full body shot of the model's front view, clearly visible from head to toe. 1 close-up shot of the model, ideally cropped at the waist for best results as shown in the sample image.


Minimum Resolution for the model images: 1024px


Step 6: Upload the full body shot of the model and a close up shot.


Upload screen for full-body and close-up images of your model


Step 7: Give the model a name and select the model's gender from the drop down. Click 'Next'.



Name your model and select gender before saving


Step 8: Review the uploaded images and read through the compliance instructions for uploading images. 


Compliance checklist to confirm image rights before creating the model



Step 9: Tick all compliance checkboxes and click 'Create your model'; your custom model will now be added exclusively to your workspace.



The custom models you add or create are private to your workspace and are not available for public use on any other workspaces.




Generating Images with the Custom Model:


Step 10: The added custom model will be selected and you can check your selection by clicking on 'Create New image' and clicking on the Model image.



Custom model visible under ‘Create New Image’ after selection



Make sure your Model prompt does not contain prompts/keywords describing any other models (remove words that might conflict with the selected model, such as any keywords describing the model's body type, shape or ethnicity.



Step 11: To generate images with the selected model, edit your 'Model prompt' to include '$model' in the prompt and click 'create'.


$model wearing $product


Example of a prompt using $model and $product for consistent model generations


Once the model is selected, you can generate images of different products using the same model, in any background, setting, pose.



Your custom models are now ready to use on the Editorial and Flatlay to Catalog tools. Custom models cannot be used on the Model Background swap tool.


Refer this article to learn how to create your own custom models and add them to the Editorial and Faltlay to Catalog images tools- How to Create, Add and Use Custom Models on Caimera




Updated on: 26/02/2026

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